In our salon, Theory is not just a name; it's a guiding principle that shapes the way we approach our work. Our stylists, united by a passion for achieving the absolute best results, embrace a systematic and creative mindset.

We take pride in offering more than just hairstyling – we provide an trusted experience that ensures our clients leave not just looking, but feeling their best.

Three people posing together in a studio with a plain background, smiling and looking at each other, with casual and vintage-inspired clothing.

Theory is the product of two successful Bozeman, MT based hair salons that merged together into one, joining forces to offer inspired creative innovation to the world of hair.

With a partnership since 2010 — Brittney, Cori and Trevor feel grateful for their continued success and to the Bozeman community for their ongoing support and a place to cultivate a creative space for their talented team and guests.

Black and white photo of a modern hair salon with styling chairs, mirrors, and tool carts, large windows, and a patterned wall in the background.
Oribe logo featuring an intricate black and white circular design with flowing, abstract lines and the word 'ORIBE' underneath.
Stylized logo with the letter R, a plus sign, and the letter Co.
The word 'BLEU' with the letters 'Rho' above it, all in black on a white background.